ESMT
European School of Management
& Technology
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- Programme Director for Management Education, October 2010 – August 2012
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- Design of a strategy and marketing programme for global energy companies, retailers, automotive parts suppliers, technology companies and banks
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- Author of numerous essays on strategy and storytelling:
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- ‘Geschäftsberichte mit Spannung aufladen’ (‘Injecting suspense into annual reports’) (language: German) pdf
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- ‘Shakespeare und Leadership’ (‘Shakespeare and Leadership’)
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- ‘Murder he wrote’, interview with Veit Etzold in Journal of Internal Communication pdf
- Author of two award-winning case studies:
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- Waltraud Ziervogel at Konnopke’s Imbiss – Re-Inventing a Berlin Icon’“ (with Dr. Urs Müller) (language: English)
- ‘An Old Bank in a New Country – Restructuring Nile Commercial Bank of South Sudan’ (language: English)
IESE
Business School
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- Regular lecturer in the geopolitics department on the subject of international strategy and alternative forms of financing in Islamic banking
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- Design of storytelling programmes for various management hierarchies in conjunction with the Marketing, Leadership and Operations Department
- Publications for IESE Insight:
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- With Dr Philipp Wackerbeck, Partner in Financial Services at Booz & Company und Prof Alberto Ribera, IESE Business School: ‘Islamic Banking: Dawn of a New Era’, IESE Technical Note, February 2011 (language: English) pdf
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- With Dr Philipp Wackerbeck, Partner in Financial Services at Booz & Company and Prof Alberto Ribera, IESE Business School: ‘Soul Searching after the Crisis – Islamic Banking Lessons for the Financial Sector’, IESE Insight Magazine, June 2011 (language: English) pdf
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- With Dr Philipp Wackerbeck, Partner in Financial Services at Booz & Company: ‘Going West, again: The New Offshore Opportunity in the Arab World’, The European Financial Review, March 2012 (language: English) pdf
HHL Leipzig
Graduate School of Management
St.Gallen
Graduate School of Management
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- Teaching on storytelling for the Challenge Management Program of the Klitschko Management Group
- Direct collaboration with boxing world champion Wladimir Klitschko
WHU
Otto Beisheim School of Management
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- Keynote speeches and coaching for the Entrepreneurs’ Network of the WHU
- Start-up coaching and mentoring
SMU
Singapore Management University
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- Cooperation with one of the top 5 business schools in Asia
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- Design of executive education programmes on strategy and storytelling for banks and financial institutions in Asia, Europe and USA
- Organisation of online and e-learning workshops on storytelling
Hermann Scherer
Academy
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- Regular storytelling workshops and lectures for managers and decision makers from business, government, NGO and non-profit organisations
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- Hermann Scherer Academy workshop leader and coach on storytelling and positioning
- Interview with Hermann Scherer Academy on storytelling featuring Veit Etzold and the Academy
LEAD
Mercator Capacity Building Center for Leadership & Advocacy, Berlin
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- Regular storytelling workshops and lectures for managers and decision makers from business, government, NGOs and non-profit organisations
- Storytelling coaching for executives at the Mercator Center
MBS
Mannheim Business School
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- The Mannheim Business School (MBS) is Germany’s leading business school. It is ranked #1 in Germany for MBA programmes and 55th in the world according to FT rankings.
- Prof. Dr. Veit Etzold’s activities at the MBS included:
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- Day workshops in storytelling for MBA and EMBA students
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- Development of equity stories for entrepreneurial / start-up projects by EMBA students
- Case studies on change management, strategy implementation with storytelling and self-positioning in conjunction with MBS Career Services
